Wearable Band Analysis

Highly detailed quarterly data and forecasts for all wearable band

Global wearable technology shipments are growing fast. Advances in technology have seen wristwatches and smartwatches take over from basic bands. Vendors are attempting a big generational leap in smartwatch technologies, striving to improve their products’ user interfaces, battery life, charging and types of sensors, and to broaden their ecosystems of health and fitness services.

Canalys’ Wearable Band Analysis service provides qualitative and quantitative insights into the wearable band market and addresses the areas where vendors can improve. Our best-in-class service guides vendors and partners to make the right decisions on value propositions, choose the right channel partners and enhance go-to-market strategies to engage in different markets worldwide.

The Wearable Band Analysis service helps clients in many ways:


Learn best practices for go-to-market models across regions and markets, with a focus on vendors’ market and product strategies.

Market sizing

Understand the size of the market and identify different market and channel opportunities with reliable and comprehensive data.

Industry trends

Distinguish actual industry trends from hype, and understand the latest industry developments, including new device launches, modern technologies and innovative features.

Market dynamics

See the industry changes and technology shifts that influence market dynamics with coverage by a team of global analysts.

Ecosystem strategies and Use cases

Realize the potential of a robust ecosystem strategy by benchmarking against market leaders and exploring critical vertical use-cases.

Wearable Band Analysis includes

Wearable Analysis
  • Device categories covered:
    • Basic bands
    • Basic watches
    • Smartwatches
  • Over 30 markets covered
  • Shipment estimates by 20+ vendors
  • 40+ models and specifications
  • Shipment estimates by channel type and channel group
  • Shipment estimates by end-user transaction (online/offline)
  • Five-year shipment forecasts by country
  • Five year installed base forecasts by country
  • Regular and ad-hoc analytical reports on the wearable band market:
    • Wearable band market overviews
    • Wearable band vendor strategy outlooks
    • Channel development updates
    • Key takeaways from significant events, such as IFA, CES and MWC.

Our content

Press release
Global wearable band shipments up 6% as the market shifts to wristwatches 
Press release
Global smartphone market 2021 forecast
Press release
India notebook market Q1 2021
Press release
Western Europe’s PC market Q1 2021
Press release
Global TWS and Wearables Q4 2020.
Press release
Midweek Matters: The future of smart audio
Jason Low, Senior Analyst at Canalys, discusses the smart audio market in 2020, provides forecasts and looks at the impact of COVID-19 on the global market.
Canalys: COVID-19 market insights - Global smartphone market snapshot May 2020
Ben Stanton, Senior Analyst at Canalys, explains how COVID-19 has affected the global smartphone market in Q1, and looks at how the major vendors have fared.
Midweek Matters videocast: Part two - Hearables market in 2020
This week's Midweek Matters videocast looks at the wearables and hearables forecasts. This second part is a 10 minute discussion about the hearables market - TWS, wireless headphones and earphones. It includes a market overview, the growing categories and assumptions on the impact of COVID-19 on the market. We talk about the role of smartphone vendors and bundling, and use cases that will drive demand spikes.
Global PC market to fall by 3.4% in 2020 in best-case scenario
Canalys updates its client PC shipment forecast estimates in the seventh week of every quarter. While the data is designed to help its clients by providing appropriate metrics that can serve as a feed to their internal planning processes, Canalys also supplements this data with key assumptions that can affect, both positively and negatively, demand for and supply of PC shipments worldwide.
Coronavirus set to upset China’s smart device market
In our previous release, Canalys forecast a 7% decline in smartphone shipments between Q4 2019 and Q1 2020, and an 8% fall for PCs. But given currently available information, we are dramatically revised our forecasts to a 40%-to-50% drop for smartphones and 20% for PCs, with the proviso that the situation recovers to pre-outbreak levels by the end of February, giving the market a full month to recover in March.
Key mobility takeaways from IFA 2019
This slide deck reviews IFA Berlin 2019, sharing the latest technology updates and concise analysis around Smartphone, IoT products as wearable bands and smart speakers.

Access and support

Unlimited inquiry
Unlimited inquiry
Direct access to analysts who respond to questions within the topic scope within 24 hours
Feature-rich tools, unlimited access
Feature-rich tools, unlimited access
Individual access to client website, spreadsheets and published content
Trends analysis
Trends analysis
Frequent data and analysis reports produced using a strict methodology and global definitions
Conclusions and advice
Conclusions and advice
Insight and recommendations delivered via analytical reports and direct access to our experienced analyst team

Get in-depth analysis of the wearable band market